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Strengthening Global Network to Address Supply Chain Challenges
Metro’s strategic partner network is central to delivering market-leading logistics services, especially as global supply chains face ongoing challenges. With the appointment of Peter Orange as head of global network development, Metro is deepening its commitment to building robust partnerships worldwide, enhancing collaboration, and strengthening its network’s resilience to meet customer needs.
Highlighting the significance of Metro’s partner network, managing director Grant Liddell and chief commercial officer Andy Smith recently completed a ten-day trip across Asia. During the visit, they met with key partners, carriers, and customers to strengthen relationships and gain valuable insights into regional market dynamics.
This focus on building connections comes at a time when supply chains are under persistent pressure, making agile, strategic partnerships essential to delivering reliable service.
Peter Orange’s new role: Deepening global partnerships
With over three decades of experience spanning airlines and logistics firms across diverse regions—including Australia, Singapore, UAE, and the UK—Peter Orange brings a global perspective to his role as head of global network development. His mandate is clear: to enhance Metro’s engagement with existing partners and explore potential new alliances, particularly those that bring specialised expertise in verticals like automotive and high-tech.
Peter’s appointment reflects Metro’s commitment to fostering like-minded partnerships that prioritise value, service reliability, compliance, and transparent communication. As part of this role, Peter is reviewing existing partner relationships, assessing shared business strategies, and aligning efforts across transport modes—whether air, ocean, or combinations—to ensure Metro’s global partnerships are primed to adapt to dynamic market demands. He is also leading a continuous evaluation process with core partners, holding regular reviews to assess market opportunities and align on growth objectives.
Building on this foundation, Metro plans to expand Peter’s team with route development managers who will focus on key regions, including Asia Pacific and EMEA, alongside the current emphasis on North America. This team will work closely with Metro’s partners to drive sales, share market intelligence, and set clear growth targets, reinforcing Metro’s strategy of data-informed and relationship-driven expansion.
Insights from Metro’s Asia trip
In September, Grant Liddell and Andy Smith travelled to Singapore, Shanghai, and Hong Kong to meet with Metro’s Asian partners, customers, and major carriers. The trip provided valuable insights into the region’s logistics landscape, particularly with regard to the effects of eCommerce growth on airfreight demand and the impact of ocean capacity adjustments driven by regional geopolitical issues.
A notable takeaway from their discussions was the continued strength of eCommerce in driving airfreight demand, particularly on routes from Asia to Europe and North America. This trend is keeping rates elevated and creating heightened capacity needs. In ocean freight, major trade routes are seeing increased rates due to strong demand and capacity constraints, with factors like the Red Sea diversions further tightening supply. The expectation is that these pressures will persist into Q4, reinforcing the need for strong partnerships and agile strategies.
Metro’s commitment to building a resilient partner network ensures that customers benefit from agile, robust global supply chains, capable of adapting to shifts in demand and overcoming potential disruptions.
With Peter Orange leading this effort, alongside Metro’s strengthened ties in Asia, we’re dedicated to adding value and positioning our customers for success in today’s dynamic logistics landscape.
To explore how Metro’s partnerships can support your business needs, please EMAIL Peter Orange for more information.